Who is engaging with councils online?

Digital by default have published information about which communities are engaging online.

From their article:

“The councils in the UK facing the most worrying levels of “digital deprivation” include Sandwell, Knowsley and Kingston Upon Hull; all of which cater to significant percentages of service users who may never have owned a smart phone, sent email, or used the internet.

Districts in inner-London look set the weather the transformation successfully, with consumers in Kensington and Chelsea being most likely to research local government services on the web.

Top 5 local authority districts with communities most likely to research local government services online*

– Kensington and Chelsea, 27.5%
– Westminster, 24.4%
– Camden, 23.8%
– Hammersmith and Fulham, 23.6%
– Islington, 22.7%

Top 5 local authority districts with communities least likely to research local government services online*

– Sandwell, 14.9%
– Knowsley, 15%
– Kingston upon Hull, 15.1%
– Leicester, 15.20%
– Stevenage, 15.2%

*UK average = 17%”

Moving forward with digital is really beginning to take off – see what the Government is planning to do in their digital inclusion strategy

 

Photo credit: Digital Britain by Mark Hillary

 

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